Home SEO Services AI Search Optimisation
AI search optimisation
AI search optimisation, built on solid SEO.
People now ask Google AI Overviews, ChatGPT, Gemini and Perplexity before they visit a website. We make your site easier for those tools to read, trust and cite, using the same technical and content work that good SEO depends on. Nobody can guarantee a mention, and we won’t pretend otherwise.
Structured data and technical fixes made in-house.
What AI answers draw on
- Clear factsPages that say plainly who you are, what you do and where.
- StructureHeadings, lists and structured data that are easy to extract.
- Crawler accessPages that search and AI crawlers can actually reach and read.
- CorroborationConsistent details about your business across the web.
- Engineering and SEO in one team
- Structured data done in-house
- Google AI Overviews included
- Honest, plain-English reporting
What it involves
Making your business easy for AI to explain.
Most of this is good SEO done thoroughly. The difference is the attention we pay to how machines summarise and cite your pages. For the wider picture, see our SEO services.
Where it starts
A check of how ready your site is for AI search.
We check whether AI crawlers can reach your site, how clearly your key pages answer the questions customers ask, and whether your business details agree across the web. Ask for it as part of your free SEO audit.
Google AI Overviews
Work on the pages most likely to be used for your searches: direct answers, clear structure and up-to-date facts.
Structured data
Schema markup that describes your business, people, services and FAQs, so the facts connect correctly.
Crawler access
Robots rules, rendering and speed checked so search and AI crawlers can read your content. You decide which to allow.
Answer-ready content
Service pages and guides that answer real customer questions plainly, in a form that is easy to quote.
Consistent business details
Your name, services, location and team described the same way on your site, Business Profile and directories.
Visibility checks
Your priority questions checked in the main AI tools, with plain-English reports on what changed.
Why a team helps
Content and code, handled together.
AI search optimisation sits between content and engineering. Waseem Ali works out which questions matter and how your pages should answer them. Rasel Ahmed handles the structured data, crawler access and site speed that decide whether those answers can be read at all.
Because it builds on the same foundations as SEO, the work also supports your normal Google rankings. Our technical SEO page explains the engineering side in more detail.
What we won’t promise
- Guaranteed mentionsNobody controls what an AI tool says about you.
- Instant resultsAI tools refresh their sources on their own schedules.
- TricksWe don’t hide text for bots or publish pages written only for machines.
How it works
Check, improve, then check again.
You see how AI tools describe your business before we start and after each round of work.
01
Check
We test crawler access and structured data, and record how AI tools currently describe you.
02
Prioritise
We agree which pages and questions matter most for your enquiries.
03
Improve
We update content, schema and technical settings, and fix inconsistent business details.
04
Review
We re-check your priority questions and report honestly on what moved.
Who does the work
An SEO specialist and an engineer, together.
Both based in Manchester and working with businesses across the UK.
Waseem Ali
Lead SEO Expert
Waseem leads our SEO work. He has more than ten years of SEO experience and an MBA in Digital Marketing.
View Waseem’s profile
Rasel Ahmed
Software Engineer
Rasel Ahmed is a technology consultant specialising in Digital Product Passports, Digital Battery Passports and LCA.
View Rasel’s profile
AI search FAQs
Questions worth asking.
AI search is changing quickly. If your question isn’t here, ask and we’ll give you a straight answer.
What is AI search optimisation?
It’s the work that helps AI-powered search tools, such as Google AI Overviews, ChatGPT, Gemini and Perplexity, understand your business and use your pages as a source. You might also see it called AI SEO, GEO or AEO.
Is it different from SEO?
It overlaps heavily. AI tools rely on pages that are crawlable, clear and trustworthy, which is what good SEO produces. The extra work is in structure, structured data and making facts easy to quote.
Can you guarantee we will be mentioned in ChatGPT or AI Overviews?
No. Nobody controls what these tools say, and their answers change often. We improve the things they rely on and report honestly on what we see.
Should we block AI crawlers?
It’s your decision. Blocking some crawlers can keep your content out of AI answers altogether. We explain the trade-offs for each one and set your robots rules to match.
Will this affect our normal Google rankings?
It shouldn’t hurt them, and it often helps, because the work improves structure, speed and clarity. We don’t use tactics aimed only at machines.
How do you measure AI visibility?
We check how the main AI tools answer your priority questions before and after the work, alongside Search Console data. The tools vary from day to day, so we report trends rather than exact positions.
Related services
Your next step
Find out how AI search sees your business.
Ask for a free SEO audit and we’ll include a check of how ready your site is for AI search.